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2024

Case Study: The Abu Dhabi Effortless Program 2024

Case Study: The Abu Dhabi Effortless Program

While a focus on customer experience (CX) was initially employed as a private-sector marketing concept to help organizations achieve holistic customer value and competitive advantage, the practice has more recently emerged as a transformative approach for governments in achieving measurable improvement across multiple strategic priorities. Garnering insights from the private…
Yasmeen Qasem
April 21, 2025
Case Study: Ukraine’s Digital Services In Time Of Crisis 2024

Case Study: Ukraine’s Digital Services In Time Of Crisis

While a focus on customer experience (CX) was initially employed as a private-sector marketing concept to help organizations achieve holistic customer value and competitive advantage, the practice has more recently emerged as a transformative approach for governments in achieving measurable improvement across multiple strategic priorities. Garnering insights from the private…
Yasmeen Qasem
April 13, 2025
Case Study: Portugal’s Citizen Spots 2024

Case Study: Portugal’s Citizen Spots

While a focus on customer experience (CX) was initially employed as a private-sector marketing concept to help organizations achieve holistic customer value and competitive advantage, the practice has more recently emerged as a transformative approach for governments in achieving measurable improvement across multiple strategic priorities. Garnering insights from the private…
Yasmeen Qasem
April 8, 2025
Case Study: New South Wales’ Service 2024

Case Study: New South Wales’ Service

While a focus on customer experience (CX) was initially employed as a private-sector marketing concept to help organizations achieve holistic customer value and competitive advantage, the practice has more recently emerged as a transformative approach for governments in achieving measurable improvement across multiple strategic priorities. Garnering insights from the private…
Yasmeen Qasem
April 1, 2025
Case Study: New Zealand’s Public Service Act 2024

Case Study: New Zealand’s Public Service Act

While a focus on customer experience (CX) was initially employed as a private-sector marketing concept to help organizations achieve holistic customer value and competitive advantage, the practice has more recently emerged as a transformative approach for governments in achieving measurable improvement across multiple strategic priorities. Garnering insights from the private…
Yasmeen Qasem
March 24, 2025
Case Study: Denmark’s Agency For Digitization 2024

Case Study: Denmark’s Agency For Digitization

While a focus on customer experience (CX) was initially employed as a private-sector marketing concept to help organizations achieve holistic customer value and competitive advantage, the practice has more recently emerged as a transformative approach for governments in achieving measurable improvement across multiple strategic priorities. Garnering insights from the private…
Yasmeen Qasem
March 18, 2025
Case Study: Estonia’s Digital Transformation Journey 2024

Case Study: Estonia’s Digital Transformation Journey

While a focus on customer experience (CX) was initially employed as a private-sector marketing concept to help organizations achieve holistic customer value and competitive advantage, the practice has more recently emerged as a transformative approach for governments in achieving measurable improvement across multiple strategic priorities. Garnering insights from the private…
Yasmeen Qasem
March 9, 2025
Case Study:UK Service Standard 2024

Case Study:UK Service Standard

While a focus on customer experience (CX) was initially employed as a private-sector marketing concept to help organizations achieve holistic customer value and competitive advantage, the practice has more recently emerged as a transformative approach for governments in achieving measurable improvement across multiple strategic priorities. Garnering insights from the private…
Yasmeen Qasem
March 2, 2025
Case Study: Dubai Model For Government Services 2024

Case Study: Dubai Model For Government Services

While a focus on customer experience (CX) was initially employed as a private-sector marketing concept to help organizations achieve holistic customer value and competitive advantage, the practice has more recently emerged as a transformative approach for governments in achieving measurable improvement across multiple strategic priorities. Garnering insights from the private…
Yasmeen Qasem
February 23, 2025
Case Study: Singapore “Moments Of Life” Service Design 2024

Case Study: Singapore “Moments Of Life” Service Design

While a focus on customer experience (CX) was initially employed as a private-sector marketing concept to help organizations achieve holistic customer value and competitive advantage, the practice has more recently emerged as a transformative approach for governments in achieving measurable improvement across multiple strategic priorities. Garnering insights from the private…
Yasmeen Qasem
February 18, 2025