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Breaking Silos: Designing Better Government Experiences 2026GOVCX TrailblazerIssue 2trailblazer

Breaking Silos: Designing Better Government Experiences

Martin Jordan leads design and user research at the German government’s Digital Service in Berlin, where he develops and advances inclusive, user-centred approaches across the public sector. Previously, he served as Head of Service Design at the UK Cabinet Office’s Government Digital Service (GDS) in London, where he supported teams…
lanasafi
March 10, 2026
From Insight to Action: Embedding CX into the DNA of Government 2026GOVCX TrailblazerIssue 2trailblazer

From Insight to Action: Embedding CX into the DNA of Government

Milena Tasic leads design and innovation at the Innovation hub within Government of Canada. She has been responsible for advancing human-centered design practices across the department, overseeing operations, and building the government's capacity for sustainable, inclusive innovation. A two-time recipient of national recognition, Milena brings both systems thinking and deep…
lanasafi
February 6, 2026
Designing Trust in Government: A Citizen-First GovCX Journey from Bhutan 2026GOVCX TrailblazerIssue 2trailblazer

Designing Trust in Government: A Citizen-First GovCX Journey from Bhutan

Sithar Norbu is the Chief Program Officer at Public Service Delivery Division,Prime Minister's Office, Royal Government of Bhutan, where he leads national efforts to improve how citizens interact with government services.Through this Trailblazer feature, Sithar reflects on what drives his work, the systemic changes underway in Bhutan, and his vision…
lanasafi
January 12, 2026
From Lived Experience to National Impact 2025GOVCX TrailblazerIssue 2trailblazer

From Lived Experience to National Impact

H. Gülin Dizer is a digital transformation expert working at the heart of Türkiye’s national innovation efforts. As a specialist at the Digital Transformation Office under the Presidency of Turkey, she plays a leading role in shaping inclusive, accessible, and forward-looking public services. Her journey into customer experience (CX) is grounded in…
lanasafi
December 4, 2025
Embedding Trust Through Every Interaction 2025GOVCX TrailblazerIssue 2trailblazer

Embedding Trust Through Every Interaction

Hassan Ibrahim is an Advisor at Qatar’s Civil Service and Government Development Bureau and a former Government Development Executive and Deputy Chairman of the Qatar Government Excellence Award (2022–2023). He supports government-wide efforts to modernize service delivery and embed a culture of continuous improvement. In this Trailblazer profile, Hassan shares…
lanasafi
November 5, 2025
Bringing Anthropology to Government Innovation 2025GOVCX TrailblazerIssue 2trailblazer

Bringing Anthropology to Government Innovation

Helelyn Tammsaar led Estonia’s Public Sector Innovation Team from 2019 to 2025, bringing a unique lens as both an anthropologist and systems thinker. Her work focused on embedding human insight into policy and service design across government. Under her leadership, the team delivered award-winning projects recognized nationally for their impact…
lanasafi
October 1, 2025